Outliers: The Story of Success

Outliers: The Story of SuccessIn this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of outliers the best and the brightest, the most famous and the most successful He asks the question what makes high achievers different n nHis answer is that we pay too much attention to what succe


The Tipping Point: How Little Things Can Make a Big Difference

The Tipping Point: How Little Things Can Make a Big DifferenceAn alternate cover edition exists here n nThe tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion


Blink: The Power of Thinking Without Thinking

Blink: The Power of Thinking Without ThinkingDrawing on cutting edge neuroscience and psychology and displaying all of the brilliance that made The Tipping Point a classic, Blink changes the way you ll understand every decision you make Never again will you think about thinking the same way n nMalcolm Gladwell redefined how we understand the w


Thinking, Fast and Slow

Thinking, Fast and SlowIn the highly anticipated Thinking, Fast and Slow, Kahneman takes us on a groundbreaking tour of the mind and explains the two systems that drive the way we think System 1 is fast, intuitive, and emotional System 2 is slower, deliberative, and logical Kahneman exposes the extraordinary


The Man Who Mistook His Wife for a Hat and Other Clinical Tales

The Man Who Mistook His Wife for a Hat and Other Clinical TalesIf a man has lost a leg or an eye, he knows he has lost a leg or an eye but if he has lost a self himself he cannot know it, because he is no longer there to know it Dr Oliver Sacks recounts the stories of patients struggling to adapt to often bizarre worlds of neurological disorder Here are peo


Man's Search for Meaning

Man's Search for MeaningPsychiatrist Viktor Frankl s memoir has riveted generations of readers with its descriptions of life in Nazi death camps and its lessons for spiritual survival Based on his own experience and the stories of his patients, Frankl argues that we cannot avoid suffering but we can choose how to cope wit


The Power of Habit: Why We Do What We Do in Life and Business

The Power of Habit: Why We Do What We Do in Life and BusinessA young woman walks into a laboratory Over the past two years, she has transformed almost every aspect of her life She has quit smoking, run a marathon, and been promoted at work The patterns inside her brain, neurologists discover, have fundamentally changed n nMarketers at Procter Gamble study


The Psychopath Test: A Journey Through the Madness Industry

The Psychopath Test: A Journey Through the Madness IndustryIn this madcap journey, a bestselling journalist investigates psychopaths and the industry of doctors, scientists, and everyone else who studies them n nThe Psychopath Test is a fascinating journey through the minds of madness Jon Ronson s exploration of a potential hoax being played on the world s


What the Dog Saw and Other Adventures

What the Dog Saw and Other AdventuresWhat is the difference between choking and panicking Why are there dozens of varieties of mustard but only one variety of ketchup What do football players teach us about how to hire teachers What does hair dye tell us about the history of the 20th century n nIn the past decade, Malcolm Gladwell ha



Predictably Irrational: The Hidden Forces That Shape Our Decisions

Predictably Irrational: The Hidden Forces That Shape Our DecisionsWhy do our headaches persist after taking a one cent aspirin but disappear when we take a 50 cent aspirin n nWhy does recalling the Ten Commandments reduce our tendency to lie, even when we couldn t possibly be caught n nWhy do we splurge on a lavish meal but cut coupons to save twenty five cents on a



Influence: The Psychology of Persuasion

Influence: The Psychology of PersuasionInfluence, the classic book on persuasion, explains the psychology of why people say yes and how to apply these understandings Dr Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion His thirty five years of rigorous, evidence based research along wit